RITZ® developed a new product: pack of 3 Cookware Protectors. This new product was quickly picked up by All-Clad®. But the question remained: how do we package these pack of 3 cookware protectors? They lack stiffness to hang and are three different diameters. Vinyl bags were not on brand with All-Clad® as other competitors solutions. Upon researching the marketplace and considering the elevated need from the brand, I developed a corrugate box with a cut-out window for consumers to see the embossed logo and feel the texture of the cookware protectors.

From start to finish, the project lasted approximately 9 months.

This project was created in 2016.

This box design was created in Adobe Illustrator.

Check it out here on All-Clad®’s website: https://www.all-clad.com/pot-protectors-3-pack.html